Zellers, anostalgic discount brand, has unveiled the first 25 locations across Canada for its retail comeback.
Hudsons Bay Co. first announced plans to revive the Zellers brand in August of last year. The brand will return as an e-commerce site and as an in-store experience in select Hudsons Bay stores across the country.
The Zellers department store was founded in 1931 and acquired by HBC in 1978. It operated as the discount division of its flagship Hudsons Bay department stores, with the slogan Where the lowest price is the law.
In 2011, HBC announced plans to sell the majority of its remaining Zellers leases to Target Corp., closing most stores by 2013.
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0:21Zellers makes a comeback, but will it last?
Zellers return comes as high inflation and higher interest rates stretch Canadian household budgets.
The timeline on the Zellers comeback is still fuzzy, with a press release from HBC signalling the experiences would start to roll out in the spring. Global News reached out to HBC on Wednesday but spokespeople said they could not provide a more specific timeline.
Zealous Zellers shoppers can sign up on the companys website for updates on the e-commerce rollout, which will coincide with the in-store retail launch.
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5:32Throwback culture and nostalgia making a major splash
Here are the first 25 locations where you can find a Zellers in the months to come:
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British Columbia
Alberta
1:45Zellers concept store to open inside Hudsons Bay at Kingsway Mall in Edmonton
Saskatchewan
Manitoba
Ontario
Quebec
Nova Scotia
with files from The Canadian Press
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2:13Out of pocket: Inflation forces B.C. mother to give up retirement saving
© 2023 Global News, a division of Corus Entertainment Inc.
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Zellers is making a comeback in Canada this spring. Here are the locations - Global News
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